How to Care for Gold and Platinum Jewelry (and Keep It Shining)
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Because heirloom-worthy pieces deserve main-character treatment.
Gold and platinum jewelry isn’t just beautiful—it’s built to last. These precious metals are naturally resistant to tarnish, which means your favorite engagement ring, wedding band, or diamond studs can stay radiant for a lifetime (and beyond). But while they’re durable, they’re not invincible. With the right care, your fine jewelry will hold its brilliance and shine for generations.
Here’s how to protect your investment and keep your gold and platinum jewelry looking flawless.
Take It Off Before Heavy Wear
Even precious metals and diamonds benefit from a little extra care.
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Remove your jewelry before swimming in chlorine or saltwater.
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Take it off at the gym or during activities that could scratch or bend it.
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Keep it away from harsh chemicals—like household cleaners—that can dull its shine.
Keep Beauty Products at a Distance
Lotions, perfumes, and sprays can leave residue that builds up over time.
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Apply perfume and skincare before putting on your jewelry.
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Let products absorb fully before wearing your rings or earrings.
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A small habit change makes a big difference in keeping your gold and platinum glowing.
Wipe It Down After Wearing
Daily wear means natural oils and dust can collect on your jewelry.
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Use a soft, dry microfiber cloth to gently clean your pieces after each use.
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Skip harsh polishing chemicals—these aren’t necessary for gold or platinum.
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Think of it as a quick “refresh” so your pieces are always photo-ready.
Store It Safely
Fine jewelry deserves a safe home.
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Store each piece separately to prevent scratches.
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Use soft-lined jewelry boxes or pouches for protection.
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Keep jewelry away from excessive humidity to preserve its brilliance.
Clean It the Right Way
Sometimes, your jewelry needs a deeper clean.
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Mix lukewarm water with a drop of gentle dish soap.
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Use a soft-bristled brush (like a baby toothbrush) to gently clean around diamonds and settings.
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Rinse thoroughly and pat dry with a lint-free cloth.
For extra sparkle, professional cleanings are always an option—and a great way to check that stones and prongs are secure.
The Bottom Line
Gold and platinum jewelry is designed to stand the test of time. With just a few mindful habits, you can keep your favorite pieces shining as brightly as the day you first wore them.
Because true luxury doesn’t just sparkle—it lasts.
Written by Camila Reese
Content Editor, Altura Diamond Blog